Meet The Team
Based in a glittering (literally, full of sparkle) office in Culcheth, Warrington, the Pageant Girl® team co-ordinate the pageant finals for UK’s National Miss, Miss International UK, Miss Teen Great Britain, and the United Kingdom Galaxy Pageants. With over a decade of experience in the pageant industry, our team are dedicated to creating professional and memorable events.
Being a part of our organisation is about celebrating and empowering women, we recognise that all women are beautiful and one of the most fantastic qualities is when a girl is unapologetically herself. The Pageant Girl® motto is ‘Beautifully Inspiring.’ Since 2012, the award-winning Pageant Girl® competitions have raised over £500,000 for our chosen charities.
We are a friendly and relaxed organisation; many of our contestants have never competed in a pageant before but we ensure they feel completely comfortable at the grand final. Not all of the finalists can win the ultimate prize but our goal is to ensure that they all return home with great memories and new friends!
Holly Pirrie (née Ikin) is a former pageant contestant herself, and so, she knows exactly what it is like to compete – having competed in pageants in the UK and internationally. Consequently, Holly knows exactly what it takes to organise a great event!
Holly was inspired by her own experiences in ‘pageant land,’ and she wanted to give more girls, and women, the opportunities that she had been afforded through pageantry. Holly works closely with all of the contestants and winners to ensure that they have an amazing year.
Holly was the first director of the award-winning United Kingdom Galaxy Pageants and this launched in 2008. In 2010, Holly founded Miss Teen Great Britain, which has grown to become the leading pageant for teenagers in the UK. Holly was also awarded the UK National Director licences for Miss International and Miss Grand International. From 2011-2018, Holly was also the UK national director for Miss Intercontinental. In 2019, Holly launched the Miss Pageant Girl UK competition, from there, The Pageant Girl Weekender was born and a Miss Teen Pageant Girl UK is now crowned alongside Miss Pageant Girl UK. Most recently in the midst of the COVID-19 pandemic of 2020/2021, Holly famously created our UK’s National Miss pageant, and we held our first ever final in the summer of 2021 at our Pageant Girl Weekender and crowned 5 gorgeous new queens! Holly’s passion for the industry is evident to everyone who meets her and this shows in the events that she organises.
Event & Operations Manager
Kelsey has worked with Pageant Girl® since April 2021 and her role is to co-ordinate the events – ensuring that they run like clockwork and manage the Pageant Girl core team! Kelsey is one of our former finalists and a Galaxy queen, so she knows exactly how it feels to be a finalist, whether it’s your first time competing, or if you’re a pageant veteran going for that crown! Kelsey works closely with all of the pageant finalists and helps answer any questions they may have. She attends all of the grand finals and is always on hand to help in any way that she can. Kelsey is a firm favourite with the contestants!
The Dress Studio Manager
Abby is our resident expert on pageant dresses! Abby is The Dress Studio Manager and knows everything there is to know about finding the perfect pageant dress. Abby has the patience of a saint and is more than happy to go through hundreds of different styles with you until you find the perfect gown. Abby has assisted many pageant contestants in their dress selection, many of whom have gone on to win the crown! Abby can help you with any questions or queries you may have! You can see more about The Dress Studio at www.dress-studio.co.uk
Creative Marketing Executive
Lydia joined the Pageant Girl team in the new year of 2022. Lydia has an experienced background in venue styling, so we are so excited to have her as a fabulous new addition to the team! Lydia works closely with Kelsey to support them with everything behind the scenes of Pageant Girl preparing for our events and helps to develop and creates content to use across our social media channels. Lydia may be new to pageant land but she has fully immersed herself in all the glitz, glamour and knowledge about pageants and is here to support you in your pageant journey, along with the rest of the Pageant Girl UK Team and answer any questions you may have.
Social Media Executive
Annie joined the Pageant Girl team in December 2022. Annie has a background social media as a content creator! We are so excited to have her as an amazing addition to the Pageant Girl UK team! Annie works closely with Kelsey and Lydia to support with everything behind the scenes of Pageant Girl, preparing for our events and helps to create content to use across our social media channels. Annie may be new to Pageant Land but she is incredibly excited to experience pageantry and the sisterhood!